The as-a-Service Economy

We’ve been in it for quite some time. But do we realize how much it has changed us? And how different it turned out compared to expectations?

Photo © stock.adobe.com

The difference between owning and renting is profound. And ‘renting’ is the foundation of the service economy. Whether it’s Music-as-a-Service (Spotify), Manufacturing-as-a-Service, Food-as-a-Service, Car-as-a-Service, Software-as-a-Service or hundreds of others, the basic concept…

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